Archive for November, 2008

Enhancing Media Relations

November 27, 2008

One of my goals is to build relationships with the local media by submitting releases to keep them abreast of Bosma’s activity.  I sent a press release to the business section of the Indianapolis Star which resulted in front page coverage of Bosma in the business section on Thanksgiving Day.

Bosma featured on the front page of the business section of the "Indianapolis Star"

Bosma featured on the front page of the business section of the "Indianapolis Star"

I review the script for the "Focus on America" on-location taping.

I review the script during the "Focus on America" on-location shoot.

“Focus on America”, a production of Platinum Broadcasting Company is planning to feature Bosma Enterprises. Segments about Bosma will air in local markets of CNN Headline News, and nationally on Fox News and the Lifetime Network.

Today I assisted with escorting the videographer and took still photographs.  The shoot consisted of interviews and B-Roll shots all around the facility highlighting our products, services, and mission driven business.  I also sent press releases to the local media to inform them of Bosma’s forthcoming national media coverage.

Bosma Enterprises is a not-for-profit that specializes in providing services that meet a broad spectrum of needs for the blind and visually impaired. It’s mission is to empower people who are blind or visually impaired by creating opportunities that lead to the achievement of each individual’s employment, economic, social, and self determination goals. Find out more about Bosma Enterprises at www.bosma.org.

Focus on America Shoot